Here are 3 tips in picking the best professional email address convention for your business:
1. Your username should never be your nickname. Use a combination of your first and last name.
Your username is the name that comes before the @ symbol in your email address. Customers won't open an email sent by rocketman2000 but they will open an email sent by:
- johnsmith@floorsandtiles.com
- jsmith@floorsandtiles.com
- john@floorsandtiles.com
2. Your company name should be your domain name. If this is not possible, choose the closest alternative.
The domain name is the name that comes after the @ symbol in your email address. This is cheap advertising for your business. Potential customers and clients will see it every time you send an email or when they visit your website. Make it count! Your company name should be your domain name - johnsmith@floorsandtiles.com sounds way better than johnsmith@gmail.com. If you share a name with a different company and they beat you to buying the domain name, choose the next best alternative. - johnsmith@buyfloorsandtiles.com is still better than johnsmith@gmail.com.
3. Keep it simple and purposeful.
Avoid using numbers, symbols, positions, and words that are difficult to pronounce in your email address. In fact, you can even create multiple generic but purposeful email addresses for your business - support@floorsandtiles.com, sales@floorsandtiles.com, and info@floorsandtiles.com are some examples you can use as a basis.